Thursday, 11 August 2011

How to create a website

How to create a website in 3 easy steps and get to the front page of Google or make is SEO and SEM friendly.

STEP 1 on how to create a website: Research

First you need to answer the following questions:
  • ·         Do you know what you are selling? (you know your product)
  • ·         Do your clients know what you are selling? (do you know how your clients are asking for your product)
  • ·         Do you think you are famous? ( Clients are not looking for you by name but by Product and service)

The questions you have just answered should get you thinking about that website you want to create and how to create a affective marketing strategy around your website and how to create exposure using Ad Words
As with all things planning is essential have you used the Google keyword tool or Google insights to find out how people are looking for your product or service. (your whole site needs to be built around getting found on a search engine, Google currently being the best.)

Having a pretty website that no one can find defeats the object of being online. As in all things if I don’t know you exist then how can I do business with you. According to Google 2/3 of all companies in SA are not online and 60% of those companies are invisible online, You want to make sure you are not invisible online.
So , step 1 on how to create a website and get found online has nothing to do with actual look and feel but everything to do with the keywords and focal points of what you are going to sell online.

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