Free Google SEO workshop

To all the folks from Cape Town who attend our Free Google SEO workshop thanks.

As I mentioned please click on the plus one button if you enjoyed the workshop or better still tell all your friends on Twitter and face book by pasting the following link www.ipcoweb.com/seo and let them know that you felt it was worth while.

Unfortunately you need Google Chrome to view the +1 button –it is a very Good browser so download and start plus ing us.

In case you forgot what we covered in the workshop here are some reminders:

Use a good headline

I               -              Interrupt

E              -              Engage

E              -              Educate

O             -              Offer

People need to come back to your site 7 times to do business.

Ask your self are you famous and do you want to read your site?

Keywords

1. Buying Keywords—eg MP3 player pink ipod 8 gig t ear jacks
2. Browsing keywords-mp3
3. Comparing keywords—best---ipod vs JMR

Optimise your WebPages

1. 6 different pages with different titles

Optimize your links

1. Inbound
2. Outbound-bing 30%

Submit your website

1. Directories
2. Blogs
3. Social Media
4. Search engines
5. Wiki

Some other interesting reading 

How to create a website

What is internet marketing

Mobile and internet marketing

Free Google SEO workshop

Getting that ever elusive front page ranking can be tricky, dam near impossible if you don’t get the basics around SEO and Google sorted in your head. You need to understand that Google is all about relevance to what the user is searching for and not about how famous you think you are. In reality you are not a brand on the web you are a service or a product and you are not unique as you may have discovered. 

Everyone is talking about the USP and value proposition, this won’t mean anything if people don’t find you on the web. 

If you need help I run a free Google SEO and SEM workshop and a I challenge the delegates to test what I talk about and see the results for themselves. I am so sure that I will give them R500 of Google’s money J to test this. It helps when you are part of the Google engage program. So as I was rambling on:

A flashy USP with a flashy site won’t mean anything if the guy in the number 1 spot on Google gets 70% of the traffic and you don’t appear at all. So how do you get to the top spot?

First can you answer the following questions:

• What do you think you sell?
• What dose Joe public think you sell?
• Do you go back to your site to read it because it makes you excited?

IF you can get the above 3 right you are far ahead of your competition who think they are famous and never read their own website for pleasure and not to check for errors.

Find out more at my free Google SEO workshop where i give training on SEO SEM and ad words.

SEO workshop--SEM workshop

Getting the most out of your ad words is important if you want to get your SEM or search engine marketing to work for you. Keywords and page titles are important as this is the main index point for you with Google. Need to know more come to our next SEO workshop it is free.

Free Google workshop

Google +1 or Google plus 1 or Google plus, how ever you look at it this is going to make a noise in the SEO world. Google have created a new way to rank your site and have also told the world that if you use this system it will affect your ranking but they have been vague about how. Google have also mentioned that if you are using other social media they are going to remove the services and move everything into Google plus. Joins us at our next free SEO workshop. We cover the ever changing landscape of google and also how you can use a online website builder to help you creat a website that is focoused on Google and SEO

Google Workshop

SEO update---Google gave advice that the panda update would not have to much impact on the way the rank your site. But due to some inconstant items, they have fallen back on quality of the content as key and that duplicate content will still hurt you but you need to ensure that your titles and keywords are focused on the item that you are selling. If this is to much remember we offer a free Google Workshop covering the panda update and other web marketing strategies that can help increase the traffic with out focusing on short keywords.

Tent Worx

Tent worx is a awesome company that rents great tents for weddings or any other function. go check them out there prices are great. Get a quote.

Free Google workshop

Why would you need a free Google workshop. the answer is quite simple if you are spending a lot of money on your PPC or ad words campaign and need to know how to reduce the cost per click then you need to pay us a visit. If you do not know how to find the correct long tail keyword then you need to pay Ipcoweb a visit.
Need to find out about internet marketing strategy then have a look at our site.