How to create a website

looking to get that website on the front page of Google. then you need to read this article on how to create a website. It covers all the questions you need to ask your self before you start building or shopping for a website. or you can attend a free workshop on SEO and then we can advise you further.

How to create a website that gets you on Google - Free SEO workshop

I gave another workshop this week on how to create a website that gets you on the front page of Google—this is in our free SEO workshop.

In the workshop I cover some of the great free tools that are available on the web that will allow you to see what is going on and how to get your SEO correct.

First:

www.seobook.com--you need to register for this great tool and then install it on Firefox—use the x-ray tool to get a understanding of how to best use keywords and what the keyword density of your subject should be.

Use Google insights to see what people are searching and how they are searching. 

How to create a website

How to create a website in 3 easy steps and get to the front page of Google or make is SEO and SEM friendly.

STEP 1 on how to create a website: Research

First you need to answer the following questions:

• ·         Do you know what you are selling? (you know your product)
• ·         Do your clients know what you are selling? (do you know how your clients are asking for your product)
• ·         Do you think you are famous? ( Clients are not looking for you by name but by Product and service)

The questions you have just answered should get you thinking about that website you want to create and how to create a affective marketing strategy around your website and how to create exposure using Ad Words

As with all things planning is essential have you used the Google keyword tool or Google insights to find out how people are looking for your product or service. (your whole site needs to be built around getting found on a search engine, Google currently being the best.)

Having a pretty website that no one can find defeats the object of being online. As in all things if I don’t know you exist then how can I do business with you. According to Google 2/3 of all companies in SA are not online and 60% of those companies are invisible online, You want to make sure you are not invisible online.

So , step 1 on how to create a website and get found online has nothing to do with actual look and feel but everything to do with the keywords and focal points of what you are going to sell online.

To read the rest of this please go to http://www.ipcoweb.com/ipcoweb_value

Free Google SEO workshop

To all the folks from Cape Town who attend our Free Google SEO workshop thanks.

As I mentioned please click on the plus one button if you enjoyed the workshop or better still tell all your friends on Twitter and face book by pasting the following link www.ipcoweb.com/seo and let them know that you felt it was worth while.

Unfortunately you need Google Chrome to view the +1 button –it is a very Good browser so download and start plus ing us.

In case you forgot what we covered in the workshop here are some reminders:

Use a good headline

I               -              Interrupt

E              -              Engage

E              -              Educate

O             -              Offer

People need to come back to your site 7 times to do business.

Ask your self are you famous and do you want to read your site?

Keywords

1. Buying Keywords—eg MP3 player pink ipod 8 gig t ear jacks
2. Browsing keywords-mp3
3. Comparing keywords—best---ipod vs JMR

Optimise your WebPages

1. 6 different pages with different titles

Optimize your links

1. Inbound
2. Outbound-bing 30%

Submit your website

1. Directories
2. Blogs
3. Social Media
4. Search engines
5. Wiki

Some other interesting reading 

How to create a website

What is internet marketing

Mobile and internet marketing

Free Google workshop

Google +1 or Google plus 1 or Google plus, how ever you look at it this is going to make a noise in the SEO world. Google have created a new way to rank your site and have also told the world that if you use this system it will affect your ranking but they have been vague about how. Google have also mentioned that if you are using other social media they are going to remove the services and move everything into Google plus. Joins us at our next free SEO workshop. We cover the ever changing landscape of google and also how you can use a online website builder to help you creat a website that is focoused on Google and SEO